Invite People Into Your Story and Watch Your Business Grow…

It is often said that a good coach will assist a client to obtain their desired goal or goals by using powerful tools and techniques to help their client uncover their own answers.

The problem is, how do you help someone who doesn’t know the answers?
Paul BLOG
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Why Printed Brochures Still Matter in Marketing…

Go online and read any marketing website, and you’ll hear the same thing – online marketing is the new King of the Castle! Many sites are bold enough to claim that print and physical marketing is a dead aspect of marketing that is outdated and unnecessary…
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A little known and overlooked aspect of Marketing: Sponsorship of a Cultural Event.

Sponsorship is a powerful and effective marketing tool. As a sponsor, your business has an impact beyond awareness and promotion. Sponsorship offers different and exciting marketing opportunities to actively engage with targeted audiences, broaden your exposure and enhance your image.

Kent Creative Awards 2017 - Sponsor Moray Neame (Shepherd Neame)
Kent Creative Awards 2017 – Sponsor Moray Neame (Shepherd Neame)

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How To Use Social Media To Turn Customers Into Brand Advocates.

Large businesses may have staff numbers and big advertising budgets in their favour, but small businesses have some advantages that are arguably way more important. They have the ability to engage directly and personally with their customers. The sheer number of customers that big businesses have make personal engagement almost impossible. How many times have you made contact with your phone provider or bank and thought “this is a terrible experience”? If you’re like most people, it’s all the time.

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An Overview Of Online Payment Processing Methods For Your Business

Making it as easy as possible for customers and clients to pay increases our chances of getting the cash,  improves cashflow and reduces all the admin burden of dealing with payments. Online payments are no longer purely the reserve of online retail, we’re now seeing service based businesses beginning to take advantage of the benefits of processing payments online. This means the long, drawn out processes of bank visits to pay in should hopefully be a thing of the past and businesses are able to get their payments dealt with efficiently and effectively.

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How to Market your Business at Christmas

Unfortunately most businesses, let alone small businesses, don’t have the luxury of a John Lewis-sized advertising budget when it comes to marketing around the Christmas period – or any other time of the year for that matter… But this doesn’t mean that all hope is lost. Small businesses almost have an easier job when it comes to reaching out to old and new customers alike as they have the advantage of being small enough to know, and hopefully, understand their customer base.

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